Aquatics Commercial Lead

Basingstoke | Other

Aquatics Commercial  Lead

Basingstoke, RG22 6PG

Permanent - 40 hours per week

Salary: £25,000-£35,000 depending on experience


We provide leisure services on behalf of Community Leisure Trusts, Local Authorities, universities, and organisations such as Sport England. Our facilities include four of the National Sports Centres, outdoor activity venues, community leisure centres, gyms, swimming pools, white water courses, tennis courts, golf courses and conference centres.


Our goal is to get more people, more active, more often, closely aligned to our local authority and client's health and wellbeing outcomes and FM requirements. We provide affordable access to a wide range of market-leading sports and leisure facilities to support healthier and happier individuals across all segments of society - the places we manage are safe, welcoming spaces for people to enjoy their leisure time in.


Serco Leisure are now looking to recruit for an Aquatics Commercial Lead to work across Basingstoke Aquadrome and Tadley Health & Fitness Centre on a full-time basis.


This role has operational & commercial responsibility for all aquatics activity and revenue lines across the Basingstoke contract. This includes learn to swim (More Swimming Academy), school swimming, casual swimming & PAYG, swim club & external hire and ticketed events (such as inflatables) & overall pool programme. The successful candidate will drive the commercial growth and financial results of all aquatics activity above and will be measured on core KPIs (inclusive of income, profit, cost, participation, length of stay & retention).


You wil take responsibility for the Learn To Swim programme, maximising all commercial revenue through delivering key KPIs relating to income, cost, profit, head-count, utilization, length of stay, yield, retention, cancellations and net gain, take responsibility for achieving business plan financials & drive Basingstoke's contribution to Project #50000 by maximising all opportunities within Learn To Swim (inclusive of all stages) and achieving all other financial targets for aquatic income lines, maximise all income opportunities through aquatics revenue streams (inclusive of school swimming, casual swimming, external & swim club hire and other ticketed events), be commercially astute in understanding and analysing use of pool space, ensuring that the financial return meets our contractual and legacy requirements and ensure Serco Leisure have a positive impact in the communities we serve by delivering swimming for all under-represented groups (such as disability & low income) and increasing participation within all aquatics revenue lines.


You will also line manage swim teacher workforce (recruitment, rotas, performance, safeguarding, customer service, standards) of approximately 30, being a role model for demonstrating Serco Values, deliver quarterly aquatics workforce meetings, ensure aquatics workforce have relevant qualifications in line with NGB standards and that al aquatics staff attend and complete ongoing training (such as online and face to face CPDs), facilitate/host the delivery of aquatics qualifications when required and work closely and collaboratively with other teams on site and across the business to maximise all commercial opportunities and to drive best practise.



What You Need To Do The Job:


First and foremost, you shold be an experienced Aquatics Lead with Swim England Level 2 Swimming Teacher or STA Level 2 Award and Certificate in Teaching Swimming.

You should have high technical knowledge of aquatics with ability to carry out technical observations on swim teachers to National Governing Body standards and user experience of Cap2 and Legend.


Other qualifications include:

  • Swim England/STA Level 2 Baby & Pre-school teacher (desirable or working towards)


  • Swim England/STA Aquatic Tutor status (desirable or working towards)
  • RLSS UK NPLQ (or equivalent) qualified or willingness to gain qualification
  • Swim England/STA/UKCC Safeguarding


Please note: 

Our business operates 7 days a week from early to late. This role will consist of a varied working pattern. This will include unsociable hours and weekend work. No two weeks will be the same and it is expected that you work hours that best drive the commercial results of the overall contract as well as having a strong presence poolside during swimming lessons.


This role is subject to an enhanced DBS

Serco/Serco Leisure Operating Limited are appointed as the Trust's Managing Agents. We manage the recruitment process and the Trust's employees in the delivery of the service on their behalf. The Trust is committed to equal opportunities and requests any potential applicant to contact the Recruitment Team on 0345 010 4000 as soon as possible if an applicant has any additional queries, requirements or will need additional time in submitting an application. Applicants should be aware that in line with the company's policy, employees will have a DBS check where appropriate.


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Expiry Date
09/12/2022 02:53:00
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